Package 2: The "Growth Catalyst" Standard Package

Designed for businesses ready to elevate their brand and expand their digital footprint with a more comprehensive and cohesive strategy.

Services Included:

• Everything in the "Launchpad" Starter Kit, PLUS:
• In-depth Brand Strategy Development (4 hours + Research):
  • Comprehensive market research and target audience deep dive.
  • Defining brand voice, tone, and personality.
  • Developing a brand messaging framework.
• Logo Design (3 Concepts + 3 Revisions + Brand Mark/Icon Option):
  • More refined logo options with additional revision rounds.
  • Option to develop a supplementary brand mark or icon.
• Comprehensive Brand Style Guide:
  • Extended color palettes (primary and secondary).
  • Detailed typography hierarchy and usage.
  • Imagery guidelines (style, subject matter, filters).
  • Brand voice and tone guidelines with examples.
  • Basic guidance on graphic elements and patterns.
• Social Media Content Strategy (1 Month Sample):
  • Development of a content pillar strategy.
  • 1-month content calendar template with topic ideas.
  • 5 custom-designed social media templates.
• Basic Website Mockup/Redesign Concept (1-2 Key Pages):
  • Visual concepts for key website pages (e.g., Homepage, About Us) incorporating new branding.
  • Focus on user flow and brand experience.
• Email Signature Design:
  • Professionally designed email signature for consistency across communications.

Timeline: 4-6 Weeks